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seo (search engine optimization) strategy

seo (search engine optimization) strategy

SEARCH ENGINE OPTIMIZATION

Is the process of affecting the visibility of a website or a web page in a search engine’s unpaid results — often referred to as “natural”, “organic” or “earned” results. In general, the earlier (or higher ranked on the search results page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine’s users. SEO (Search Engine Optimization) may target different kinds of search, including image search, local search, video search, academic search, news search and industry-specific vertical search engines.

seo optimization

FREE WEBSITE SEO AUDIT

* We will return with the audit of your website within 3 days

Why Is SEARCH ENGINE OPTIMIZATION Important for Online Businesses Today?

As a business functioning online, your online presence has a major impact on the growth and overall success of your business. It all boils down to how easily your target audience is able to find your company. Logically, your audience has to be aware of your brand before they can do business with your brand. That’s where ecommerce seo comes in. Performing a simple seo audit can tell business owners tons of valuable information. Such as, how visible their online content is to their audience, and how well it is performing.

Imagine your target audience performing a Google search for information relevant to your business. They do the search and find plenty of results for other brands to fit their needs. But because your company’s internet marketing content was not optimized in the best way to not only capture the attention of your audience, but also the search engine algorithm, your online content is now not seeing the best results it could.

As a top SEO company, we recognize this gap, and provide the most effective seo solutions to companies in need. If you’re online content is not hitting your desired business goals, then it may be time to take a closer look at your current seo techniques and partner with real seo experts like Triveo Media!

Our SEO Services can help your business grow by focusing on three key areas:

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Higher Search Engine Rankings

The way your website generates traffic is by becoming visible on search engine results pages. The results that are populated higher on SERPs are seen as the most relevant pages. Therefore, these pages receive more clicks and higher traffic. These pages are your competition and you don’t want them to keep getting that valuable traffic your business could be receiving. The solution: our marketing agency has designed a search engine optimization service that is both ethical and result-driven. We use the latest tools, strategies, and trends to help you move up in the search engine results for the right keywords to get noticed by the right audience.

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Quality Website Traffic

As previously mentioned, higher search rankings for the right keywords are very important and can have a huge impact on the amount of traffic and quality of traffic that your website receives. Millions of consumers use Google and Bing on a daily basis to search for the products and services they have a need for. Sometimes your business’s website will rank for information that is not relevant to your business. Thus, the traffic that is generated from these searches will more than likely not be your qualified prospects. In turn, your conversion rates will suffer. Our SEO team helps you highlight that relevant information to attract those qualified prospects. Primarily, when relevant searches for your business are made, our goal is to make your website a top ranking result. The higher your website is on SERPs, the more organic search traffic it will receive.

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Measurable Results

As previously mentioned, higher search rankings for the right keywords are very important and can have a huge impact on the amount of traffic and quality of traffic that your website receives. Millions of consumers use Google and Bing on a daily basis to search for the products and services they have a need for. Sometimes your business’s website will rank for information that is not relevant to your business. Thus, the traffic that is generated from these searches will more than likely not be your qualified prospects. In turn, your conversion rates will suffer. Our SEO team helps you highlight that relevant information to attract those qualified prospects. Primarily, when relevant searches for your business are made, our goal is to make your website a top ranking result. The higher your website is on SERPs, the more organic search traffic it will receive.

HOW WE DO

Before beginning a search engine optimization (SEO) project, it is important to understand the process involved in an effective SEO campaign. Triveo Media caters to clients who require an intensive, full-service approach to search engine marketing.

FEATURES GOOD BETTER BEST CUSTOM
Initial Website Audit
Keyword Research & Selection
Meta tag Optimization
Creation of Sitemap.XML
Google My Business Setup & Optimization
Analytics & Conversion Tracking
Dedicated Account Support
Ongoing Monthly ROI/Reporting
Header Tags Optimized (Such as H1s)
Keyword Rank Tracking
Local SEO Strategy (if Local)
High Volume Focus Keywords 3 5 8 Custom
Keyphrase Optimization (Based on Focus Keyword) Unlimited Unlimited Unlimited Unlimited
Link Building & Outreach Add-On Add-On Add-On Add-On
Competitor Analysis/Monitoring - - - Custom
Need more information? LET'S DO THIS LET'S DO THIS LET'S DO THIS LET'S DO THIS

The Benefits of Working with The Best SEO Company

We Specialize In Google Ranking Factors

We are an SEO company with service departments for key ranking factors that Google takes into account when ranking: website design, social media marketing, and advertising. All of these factors may sound different, but they all go hand-in-hand with one thing: a successful marketing strategy. Our top commitments as a marketing agency is to focus on marketing and brand exposure as a whole, giving you a complete marketing solution. Oh, and great search engine rankings while we are at it.

We Do Our SEO Service In-House

Many SEO agencies and firms will outsource their work (your website) to third-party providers, mostly in India, at a cheap rate to do subpar optimization. But our seo services agency is different. Our dedicated SEO team will handle the daily tasks of helping your website move up in the search results for relevant keywords right from our offices.

We Use The Same Techniques

As a top marketing company in the United States, we do not believe in offering any seo services to our clients that we wouldn’t use ourselves. The same marketing strategies, tools, and expertise will be used for your website to help your company outrank your competitors on search engine results.

We Tailor Your SEO Packages

Even though there are certain techniques were make sure to apply to each of our client’s campaigns, our company’s SEO professionals know that the best SEO services aren’t one size fits all. Our SEO service and SEO packages are unique to your company’s specific business goals, budget and target audience. No two businesses are the same and your SEO package shouldn’t be either.

WHY SEO IS BENEFICIAL TO YOUR BUSINESS?

Phase 1: Business Evaluation & Site Analysis

The first step in our process is becoming familiar with your business, your target audience, and your goals. Then we analyze the current site’s content, mapping, code, and keyword density to discover site weaknesses & strengths. We perform keyword research to determine what keywords your audience is using and what keywords can be useful to craft content around.

Phase 2: Strategy & Goal Development

After we analyze the information on your site, we begin to develop a customized plan to take your current site and transform it. We reconfigure your site’s web pages with the best seo techniques that will turn it into a site that not only begins to rank above your competition, but also higher up on SERPs for the keywords your target audience uses the most. In the midst of all this, we always keep in mind your user experience, making sure to use white hat seo techniques, so your overall site still performs well for your visitors.

Phase 3: Setup

One of the most important parts of the process is setting up all the proper tools. Without the right tools, you won’t be able to measure the results. Implementation of technical SEO prerequisites such as tools, dashboards, and analytic systems are used so we don’t miss an inch of your optimization success.

Phase 4: Optimization Execution

The next step is to perform an execution of on-page seo and off-page optimization strategies. If you aren’t familiar with the terms “on-page seo” and “off-page seo,” they are simply used to refer to the type of practices used to rank your website. On-page seo is the factors you can control, like content. Off-page seo refers to any other factors that are external, like backlinks. This stage of the process consists of cleaning up your site’s code, content, architecture, mapping, keyword usage and much more.

Phase 5: Ongoing Optimization

Being the best SEO company, we know the importance of keeping track of the metrics. And with keeping track of metrics also comes the duty to optimize your content when it needs it. A part of our SEO services is to provide continuous on-page optimization, blogging, link-building, consultation, and strategy. This is to ensure that your website and other online content is always performing the best it can. In the end, this is how you will build lasting success for your company.

Frequently Asked Questions

Results

What type of results can I expect?

The key performance indicators we look at are organic website traffic and search engine rankings. We will track this each month and report it to you.

How long will it take to see results?

It can take up to 6-12 months to get on the first page of search engines. It depends on how competitive your industry is and the keywords we are targeting. Our goal would be to show you monthly increases in your organic traffic and rankings.

How often will I get a report?

Our service is meant to teach you how to run your own social media campaign, so we can help you evaluate your existing social media campaigns or a new campaign. If you prefer us to handle your social media completely, we have social media management services for that as well.

Contract & Setup Fees

How long are the contracts?

We offer initial contract terms of 6 months. After the initial contract term is complete, your account will be serviced on a month-to-month basis. You have the option to cancel at anytime with a 30 day written or digital notice. After 30 days, we will cancel all services and return any information we have back to you.

Are there any setup fees?

There is a one-time setup fee. It is primarily for getting you setup on or end to run your campaign. We will set you up in our search engine systems, analytics systems, and other administrative tasks. We would also set up necessary advertising accounts for you.

How long does it take to get started?

If you are ready to get started, contact us. One of our sales consultants will help you identify the best plan of action and develop a proposal for you. Upon your approval, we will send you a contract and get your campaign started asap.

Service & Working Together

Who will be working on my account?

You will be assigned a dedicated SEO Specialist. This person is trained in search engine optimization and is likely to have experience in helping clients move up the rankings. This person will be your main point of contact. In addition, each SEO specialist reports to a Director, who reviews all deliverables before it is sent to you. This is to ensure that you receive quality work and to resolve tough situations.

How will you identify keywords for my business?

We will first gain an understanding of your business through a formal questionnaire. From there, we will perform keyword research to identify high traffic keywords that will be valuable for your business. To do this, we use the keyword planning tools that allow us to find keywords related to your business, the competition level, and how many times it is searched each month. Once we conclude our research, we will report to you our findings and recommendations.

How will you do a competitive analysis?

We will first identify the keywords that we are going to target for your business. Once this has been identified, we will analyze the websites of competitors who are already ranking on the first page of Google. We would use tools that we have to analyze the structure of their websites, and we may be able to apply a similar strategy for your website.

How will you do a competitive analysis?

We will first identify the keywords that we are going to target for your business. Once this has been identified, we will analyze the websites of competitors who are already ranking on the first page of Google. We would use tools that we have to analyze the structure of their websites, and we may be able to apply a similar strategy for your website.

What will you change on my website? Will it be different?

We would change technical things on your website, such as coding, tags, and some of the words to include the keywords you want to rank for. However, we would not change the physical design of your website. All of the changes to your website will be ran by you first so that you are aware of what we are doing to your website.

How are you going to write blogs for my business?

We will write blogs by first obtaining an understanding of your business. Once we do this, we will develop a blog calendar. This calendar will include topics we will write about. You will be able to approve the blog topics before we write anything and approve it. Once the blog calendar is approved, we will write the blogs and optimize the blogs for SEO. To write the blogs, we will research the topics to write valuable content. Before we post the blog, you will be able to review it to make sure it meets your standards.

How will you get backlinks for my business?

We will develop backlinks through a combination of 1) outreach to blogs and publications to get your website featured in their content 2) writing engaging blogs and 3) increasing social shares and exposure.

Can I contribute to blog ideas or blog content?

Yes, if you have information that you would like us to write about you can send it to us. We can incorporate your ideas or content into the blogs we’re writing to make them even better.

Ready to talk about how we can help with your SEARCH ENGINE OPTIMIZATION Project?

Alecu Russo Street, No. 13-19
Bucharest, B 020522, Romania
120 High Road, East Finchley
N2 9ED, London, England
One JLT Tower, Level 5
Jumeirah Lake Tower, Dubai, UAE