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Launching a Home-Based Business in the Digital Age

home based business

If you’re craving more freedom and flexibility, starting a home-based business may be something you’re seriously considering. And with a plethora of online tools and software designed to automate processes, you can easily launch your own company by yourself. So here are some tips from Triveo Media to help you get set up and land your first clients:

Become a Consultant

If you’re an expert in a particular field, becoming a consultant may be an excellent way to start your own business without spending a fortune on startup costs. As a freelance consultant, you’ll be working on a contract basis, advising clients and helping them come up with solutions.

To find your niche, start by writing down a consulting business plan which will include a description of your services, your marketing strategy, and your sales plan, and use this information to define your target market.

Prospect for Clients

Start by talking to people you know who may be in need of your services or who can refer you to others who do. Attend local or virtual events related to your industry (think online seminars or chamber of commerce workshops) and gain some insight into your market’s needs and expectations. Then, create a portfolio of your work, write a blog or publish an ebook to showcase your expertise, and use that as your calling card when meeting new people and prospecting for clients.

Get Rid of Bad Energy

Starting your own home-based business means you’ll be spending a lot more time in your house, so it’s a good idea to clear bad or negative energy from your living space before you set up your work area. You can get rid of bad vibes in your environment by using a cleansing technique called smudging, letting in more natural light and fresh air inside, and thoroughly decluttering your space. Getting rid of those stressors will help you be more focused and productive when you work.

Use Automation Tools

Investing in a customer relationship management system for your home-based business will help you manage all activities and data pertaining to your customers. By streamlining and automating some of the processes related to customer interactions, you’ll have more time to take care of other aspects of your business such as research and development, marketing, and growing your company. Also, good invoicing, billing, and expense management software can be invaluable to help you keep track of your finances as you grow your business.

Set Up a Site on Shopify

If your business involves selling products to consumers, using an online platform like Shopify to market and offer your merchandise to your target audience is an affordable option when you’re just starting out as an entrepreneur. Shopify partners with agencies like ecorn.online so you can easily and seamlessly integrate your enterprise resource planning system to your site, capture payments from all over the world, and work with all the major shipping and delivery services to deliver your products.

Get Your First Customers

Post value-added content on your social media channels and write an engaging newsletter to direct your social media followers and the people on your email list to your online store. Turn potential customers into buyers with flash sales, limited-time offers, and discount events. Offer incentives and rewards, special prices on bundles, and gift cards to turn one-time shoppers into loyal brand followers. Offering a good product, at a fair price, that fills a need for customers is a winning recipe when it comes to online sales.

Home-based businesses are becoming more prevalent as an increasing number of people are looking for a better work-life balance. And today’s technology makes it very affordable for entrepreneurs to launch their own companies. So take advantage of this growing trend to embark on your own adventure.

Triveo Media can assist in your next website, SEO or graphic design project. Don’t hesitate to contact us to get started!

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